Hi, I'm Alexis.

I've been writing about beauty and lifestyle products since 2019 — first on a messy Tumblr, then a newsletter, now here. I test everything in real conditions for at least three weeks before I write about it.

I don't take sponsorships. I don't take PR. Every product I review, I bought (or a reader bought and asked me to weigh in on). Every coupon code you see on the site is a genuine partner deal — no affiliate fluff.

If a product is in my routine, it earned that spot. If it's not, I'll tell you why.